Personal advertisements in newspapers are not exactly what film stars indulge in. In fact, a personal ad is traditionally placed in a newspaper like a classified advertisement but more personal in nature. These ads are used by everyday folks for achieving much more simple everyday goals. They are to draw public attention to, for instance: selling personal belongings like furniture and pets, disposing of old electronic devices and selling worn-out electrical appliances. They can also be used for festive greetings or eating joints to advertise some new eatables. Personal newspaper advertisements are useful to consultants, job seekers, packers, transporters, suppliers of parts and services and so on. They can also be used to publicise events like the inauguration of a new enterprise or its branch.
Journals publishing personal advertisements usually provide a reply forwarding service – the text of the ad will have a distinctive box number so that replies are collected in an envelope bearing that number at the publisher's. At regular intervals, the publisher then forwards replies to the advertiser in bulk.
Personal newspaper advertisements can take any of the three standard formats of advertising:
• Personal Classified Text Advertisement: These are the cheapest being charged by the line or word for a simple roll-on black and white format.
• Personal Classified Display Advertisement: These are costlier as they are charged per col. cm, since they can be made more eye-catching with the use of colour, images, logos etc.
• Personal Display Advertisement: These are the most expensive as there is no restriction on the colours, size or page on which they can be printed.
Placing personal ads in newspapers in any newspaper from anywhere in the country is most efficiently and quickly done through the online service Myadvtcorner, of an INS-accredited ad agency that provides all sorts of free newspaper advertising services for personal category including the latest personal newspaper ad rates of all editions of all newspapers since all of these vary.