Despite the rise in marriages through personal selection, traditional norms of arranged marriages is still widely prevalent across the country. Such marriages are finalised in many ways. However, to get the widest choice, the most prevalent way is to place "bride-wanted" and "groom-wanted" classified ads in the matrimonial columns of Lokmat Newspaper for each and every Edition. This is ideal for getting responses from eligible young people for marriageable young men and women in their respective families.
Lokmat is the largest read and circulated Marathi language newspaper and the fifth largest Indian daily with 11 editions in Maharashtra with a circulation of 14,83,973.
It carries Lokmat Matrimonial classified text ads that are simple run-on-line (ROL) text ads that are charged by the word/line.
To save money, one can replace regular words with accepted abbreviations as follows: Suitable Match for (SM4), Professionally Qualified Match (PQM), Biodata/Horoscope/Photograph (BHP), Beautiful (B'ful), Handsome (H.some), Educated (Edu), Engineer (Engr.), Family (fmly), Working (wrkg), Lakh Per Annum (LPA), Mangalik (mglk), Vegetarian (Veg) and others likewise.
From anywhere in India, the fastest and smoothest way to place and bride wanted ads in Lokmat, and groom wanted ads in Lokmat, is through Myadvtcorner, the online facility of an INS-accredited ad agency. It offers free services like Lokmat matrimonial ad rates, provides Lokmat matrimonial classified ad samples, does Lokmat matrimonial ad booking online, as well as Lokmat matrimonial classified ads.