
Launched on July 7, 1982, by the ABP Group, the English broadsheet daily, The Telegraph, is a newspaper that reaches across Eastern India from Kolkata with six editions -- i.e. Calcutta edition, South Bengal edition, North Bengal edition, Northeast edition (Guwahati and Jorhat splits), Jharkhand edition (Jamshedpur and Ranchi splits) and Odisha edition.
With a daily circulation of 474,381 copies as of November 2015 as per the Audit Bureau of Circulations, The Telegraph has the fifth highest readership among all English newspapers in India according to the Audit Bureau of Circulations. But it has a huge presence across West Bengal, Bihar, Jharkhand, north-eastern states and Odisha.
The Telegraph is thus the deal medium for advertising to those markets for advertisers from anywhere else in India promoting any goods, services or events.
The Telegraph display advertisement rates vary according to the edition and circulation. However, the same ad of the same size in different editions (for example, Kolkata and Bhubaneswar) will entitle the advertiser to a discount on the combined rates. This is particularly helpful during the festival season when large-scale advertising is done across the region.
All editions of The Telegraph carry ads in diverse categories. These include: Education, Property, Appointment, Public Notice, Tender Notice, Business among others. Under these categories, The Telegraph classified advertisements can be placed in both formats -- classified text (which are the cheapest) as well as classified display (which are more expensive).
The Telegraph newspaper display ads cost more than the other two formats but there is no restriction to their size or pages or position in any page if the space is available on the date in question. Therefore, display ads in The Telegraph can become The Telegraph full-page ads, The Telegraph half-page ads or The Telegraph quarter-page ads or any other kind of display ads.
To make it easier for themselves, advertisers can avoid the time and trouble of dealing with The Telegraph’s office and simply use their laptops or office desktops to directly contact the online advertising services of Myadvtcorner which, being in constant contact with India’s newspaper can provide the most up-to-date data free of charge. Also, given two-three days’ notice, it can ensure the timely publication of an ad in the required edition of The Telegraph.
So, when you need East Indian markets, advertise in The Telegraph.
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